Think about it this way: Most PR firms are run by lefty college grads. Notice how vague and bland the wording is, like any other company statement from any other firm.
Black Rifle Coffee Company is a veteran-owned coffee company serving premium coffee to people who love America
This company is and does.
We develop our explosive roast profiles with the same mission focus we learned
We do a thing.
We import our high-quality coffee beans from Colombia and Brazil and roast
We do a thing and another thing.
Notice the difference in tone between the PR firm statememt and the About Us statement, they're written with totally different tone and mindset, written by different people.
Till Deer: BRCC hired out their voice to a retarded PR firm, and that's the real issue.
What do you use now? Currently, buy from them but idk about all this. I loved them because they talked about replacing Starbucks as the big elite... You have to walk the talk.. not just talk the talk.
It depends on the blend. There are some really good and some mediocre. I for one like their coffee, but am personally sad they will not publicly stand up for Kyle.
I swear never have I sent so many emails in regards to being disappointed.. I feel like a patriotic Karen.
In my email to Black Rifle coffee:
..."Do you honestly think that you have a bunch of lefty coffee drinkers dying to have a AK-47 on their bag of coffee..."
Yeah, I've been following Matt Best for some time now, This doesn't sound like something he'd intentionally put out. I really think this is a bad decision on their part, but I don't think they had the intention of this.
They should probably get a refund from the PR firm that wrote that, the use the money for ammo, and bikinis, and make a video of "we make coffee, not law and politics" video.
Think about it this way: Most PR firms are run by lefty college grads. Notice how vague and bland the wording is, like any other company statement from any other firm.
Blah blah, passive voice introductory qualifier statement...
Blah blah, the thing is done by the people....
Blah blah, something exists, but doesn't do anything.
Now look at anything else they put out in print or in person, like their ''About Us" page: https://www.blackriflecoffee.com/pages/about-us
This company is and does.
We do a thing.
We do a thing and another thing.
Notice the difference in tone between the PR firm statememt and the About Us statement, they're written with totally different tone and mindset, written by different people.
Till Deer: BRCC hired out their voice to a retarded PR firm, and that's the real issue.
Yeah, it is pretty bad. Try Big Bend Coffee Roasters.
Yes. Ive always felt this way. Black rifle coffee just sounds like it would taste shitty.
Don’t get dark roast then. Medium roast is the best.
I got hooked on Cafe Bustelo espresso grind when I was visiting my daughter down in Tejas. Haven't drank anything since. Give it a try sometime.
What do you use now? Currently, buy from them but idk about all this. I loved them because they talked about replacing Starbucks as the big elite... You have to walk the talk.. not just talk the talk.
It depends on the blend. There are some really good and some mediocre. I for one like their coffee, but am personally sad they will not publicly stand up for Kyle.
They should just make their coffee, donate to the causes they support and leave me alone.
I gave it a try. Not impressive in the least.
I swear never have I sent so many emails in regards to being disappointed.. I feel like a patriotic Karen.
In my email to Black Rifle coffee: ..."Do you honestly think that you have a bunch of lefty coffee drinkers dying to have a AK-47 on their bag of coffee..."
Yeah, I've been following Matt Best for some time now, This doesn't sound like something he'd intentionally put out. I really think this is a bad decision on their part, but I don't think they had the intention of this.
They should probably get a refund from the PR firm that wrote that, the use the money for ammo, and bikinis, and make a video of "we make coffee, not law and politics" video.