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posted ago by ConservativeIsland +285 / -6

Woke up this morning to see a bunch of hate for BRC. I don’t have a dog in the fight, not a customer of theirs, etc. They make coffee and hire veterans. I get it, Kyle has a strong self-defense case, and it’s sad he spent so much time in custody... but that’s how the system works. They’re a coffee company… Just like with Cucker Tarlson... acting like a dipshit to Powell. Don’t get distracted.

TLDR: Lots of handshake accounts trying to “cancel” BRC. Don’t get distracted.

Woke up this morning to see a bunch of hate for BRC. I don’t have a dog in the fight, not a customer of theirs, etc. They make coffee and hire veterans. I get it, Kyle has a strong self-defense case, and it’s sad he spent so much time in custody... but that’s how the system works. They’re a coffee company… Just like with Cucker Tarlson... acting like a dipshit to Powell. Don’t get distracted. TLDR: Lots of handshake accounts trying to “cancel” BRC. Don’t get distracted.
Comments (66)
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Ragnar_Danneskjold 53 points ago +58 / -5

I'm not a brand new account, and I think BRCC cucked out like faggots and deserve to be shamed for it.

It is no longer acceptable to "just be a coffee company". It's all hands on deck. You're either fighting the Left with all you've got, or you're a useless coward. Invent a time machine and go back a few decades if you want to live in a time where it was still acceptable to stick your head in the sand and pretend we're not fighting our last ditch effort for the Republic and western civilization itself. We need fighters now, not pantywaists wringing their hands about how they might look if they grow a spine.

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hondo1 20 points ago +22 / -2

You would think these companies would learn by now. Literally all they have to do is say NOTHING. It's seriously that easy. The left would forget and move on and we'd keep buying.

It's that easy, fellas! Don't speak up to alienate your consumers. Either speak up to support them and gain clout or just lay low and let it ride.

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MakeAmericaLegendary 4 points ago +5 / -1

This. Take no stance and you're not going to tick people off.

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Parabolical 11 points ago +13 / -2

They also had the incredibly safe option where they could have just not released any bullshit cuckery. Them going out of their way to join in the discussion is them taking a side. All the kid was doing was wearing a shirt, we don’t need to hear about their “values”.

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TorchesPitchforks 7 points ago +9 / -2

Amen brother.

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deleted 1 point ago +1 / -0
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ConservativeIsland [S] -14 points ago +6 / -20

Maybe I missed something, but why are the two things related? Leftist collectivists demand lock step compliance with the orthodoxy. I don't think that is a winning strategy with conservative individualists.

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finalexit 26 points ago +28 / -2

You think caving in to antifa calling us terrorists and racists is a winning strategy? BRC tossed Kyle and its primary customers under the bus for leftist trash that would never buy coffee from them anyways.

Now the communist mob will continue trashing them on twitter and most Trump supporters will stop buying from them.

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gnostic357 3 points ago +6 / -3

What did they do, other than make clear that they don't advocate for Kyle, or anyone else, because their mission is supporting veterans?

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finalexit 9 points ago +11 / -2

The only reason they came out with that statement is due to the leftist mob on twitter. They should've told them to get fucked and stand behind Kyle 100%. If you do not support Kyle then you can not claim to support the second amendment.

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gnostic357 8 points ago +9 / -1

That's pretty stupid then. Those idiots are not their customer base. The company is named after the owner's service rifle, so they're clearly pro 2A.

I agree that they deserve censure for tucking away their balls. But that doesn't mean we have to act like lefties and turn rabidly against them. Like Tucker recently, they fucked up. But I'm not going to condemn allies for a single mistake.

Maybe they'll come to their senses and make a better statement.

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finalexit 7 points ago +8 / -1

They should've came out with a statement like this IMO:

https://media.thedonald.win/post/LtshV8gJ.png

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gnostic357 5 points ago +5 / -0

Awesome.

I can't afford specialty coffee, but I would definitely choose Stocking Mill in light of their statement over BRC and theirs. But I will continue to support their mission to help our veterans, with a bit of regret for their recent stupidity.

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Phins360_FL 17 points ago +21 / -4

I'm not a brand new account

BRC fucked the pooch on this one

simple fact

signed, US Combat Veteran

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glompywompy 12 points ago +15 / -3

I stopped ordering their coffee years ago when I realized the brc and vet stuff was just for marketing and not real.

They should have just kept quiet, but they didn't.

At this point, I'd rather give my coffee money to a leftist because at least I know exactly what they stand for. BRCC kinds fucked up the pooch, now they have basically become faux supporters of the 2a, they are now like little demons who pretended to be on our side but they sold their soul to the devil and now it comes out they are not one of us.

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deleted 12 points ago +12 / -0
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ConservativeIsland [S] -2 points ago +4 / -6

You're probably right.

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CovfefeNegro 10 points ago +10 / -0

We can get distracted and pop commies at the same time.

Those guys can't, looks like they max out at selling coffee, but we can get distracted and pop commies all day long.

Trump Curse, Insta-Karma or just plain dumb luck, those guys chose poorly.

https://kekpe.pe/i/5fba974d9d5cf.jpg

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BidenHunter 6 points ago +6 / -0

Exactly my thinking. BRCC shills be like "No guys. You can't use asymmetrical warfare in an asymmetrical war. Be less effective. You're all retarded anyway. ~Signed, (No, I really am one of you) Fellow Pede"

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rox369 9 points ago +10 / -1

First of all Hello Matt Best, Second of all not all vets are patriots...that is all.

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Logan051361 9 points ago +11 / -2

People are sick of these companies like Fox who lie to your faces for years for ratings and money and to sell books ghdn turn on you. Welp looks BRC just did the same thing. All is being revealed and in 202, all will pay dearly for their betrayal

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deleted 9 points ago +9 / -0
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deleted 8 points ago +8 / -0
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ConservativeIsland [S] -3 points ago +4 / -7

Maybe that's where my disconnect is. I don't think inaction is siding with anyone. My inbox has already exploded with people telling me to go fuck myself. I just don't think it is a good standard. I'm a 2A attorney and fight in this area daily. If someone asked me to go do something completely unrelated— it wouldn't be a good use of resources.

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deleted 5 points ago +6 / -1
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BidenHunter 3 points ago +4 / -1

Exactly. How many of us have taken crap for supporting BRCC in enemy territory? I put them on regular order at my business in enemy territory, risking losing business because of what BRCC professed to stand for. No way! Order canceled! They have revealed their identity. Evan's a CIA douch anyway.

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AlFreeman 5 points ago +6 / -1

It wasn't inaction, it was deliberate act to disavow the kid because he was wearing their shirt. Inaction would have been fine.

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deleted 2 points ago +2 / -0
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MustBeTrump 7 points ago +8 / -1

Just wanna comment to call you a fucking retard.

I wish nobody ever brought up the "handshake accounts are larpers" shit because now you get retards like you calling literally everything a conspiracy.

Black Rifle cucked out.

The mods are stickying anti-black rifle posts.

Many, many patriots are pissed with black rifle.

Shut the fuck up.

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BidenHunter 2 points ago +2 / -0

^^^ 73,000,000% (probably 80mil%+, but whatever it is it's A LOT)

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deleted 7 points ago +8 / -1
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deleted 7 points ago +13 / -6
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ConservativeIsland [S] -2 points ago +5 / -7

Ok.

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deleted 5 points ago +7 / -2
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OneBigMaga 4 points ago +6 / -2

I'm a little disappointed in the response, but I have listened to their podcasts for quite a while and I don't think they are a bad company. They try to stay neutral, but they are definitely conservatives. The response was probably written by a lawyer or pr team.

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BidenHunter 5 points ago +5 / -0

A lawyer or PR team employed by BRCC. WOW, so if leftists are in control of these types of decisions at BRCC (see their PR team creds, it's obvious), we're supposed to support them anyway? Okay...

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JuanTitor 0 points ago +2 / -2

Even if they aren't perfect, still better than giving money to companies like Starbucks.

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deleted 4 points ago +5 / -1
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RIPIsaacKappy 3 points ago +4 / -1

Fuck Black Rifle Coffee. Faggot cucks.

Covfefe Coffee is better anyways.

No handshake account here, been here almost a year.

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Here_we_go 3 points ago +3 / -0

Stop trying to cuck for black cuckle coffee. They pulled ads on blaze. Fuck them.

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ConservativeIsland [S] 1 point ago +1 / -0

Just saw this posted and remembered your comment. "We did not pull our sponsorship with Blaze media." https://twitter.com/blckriflecoffee/status/1330564755203846144?s=20

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ConservativeIsland [S] -1 points ago +1 / -2

Glen Beck is a never-trumper. They shouldn't have been giving him money in the first place.

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BidenHunter 1 point ago +1 / -0

But they did, so there you go. Lack of principle all around.

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ConservativeIsland [S] 2 points ago +2 / -0

Agree with you there.

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Dreadnot 3 points ago +3 / -0

Weekends are slow for news.

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scoobydoobydoo 3 points ago +4 / -1

The bigger problem is this professional “tough guy soldier” class of famous people who make gobs of money off of everyone’s respect for veterans, and then stand aside like cowards while the republic burns.

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EnigMirage 3 points ago +4 / -1

This isn't about distraction. It's 1775 and light is exposing who's who. As people/companies show us who they really are, we adjust where our support is directed, even down to the razors we use and the coffee we drink.

Lines are being drawn and everyone is choosing their side. BRC chose to employ a leftist PR person to address a problem that didn't exist. In so doing, they've shown themselves to hold money in higher esteem than the principle's that made them successful, and in today's polarized climate, that's a mistake.

They coul have, and should have said nothing. Let the leftists reee, let MAGA buy coffee and keep your mouth shut.

Instead, they chose a side, and leaving politics aside, they chose a position counter to what got them their customer base in the first place. Again, politics aside, that's a poor business decision and they deserve the financial impact that decision causes.

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deleted 3 points ago +4 / -1
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deleted 3 points ago +5 / -2
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Tawburgle2 2 points ago +4 / -2

The shills are here in force, and trying hard to blend in.

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FEMAcampswimteam 2 points ago +3 / -1

Yea sorry, these guys were on thin ice and this broke it. Wake Up America coffee is better anyway.

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LocalMenace 1 point ago +1 / -0

What does the handshake icon signify?

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ConservativeIsland [S] 2 points ago +2 / -0

New account.

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deleted 1 point ago +1 / -0
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PewPew_ThaDuK 1 point ago +2 / -1

I can understand taking a neutral view of the whole thing. That's fine. But they went on to cancel their partnership with the blaze. That's where I drew the line. They are using Kyle as a reason to move away from blaze and move towards walmart and Costco. That's fucked up

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_ra247 1 point ago +2 / -1

It's because getting people to talk about fox and BRC is exactly what the swamp wants

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ClarenceBeeks -3 points ago +1 / -4

We are treating them like they are Netflix or ESPN.

I’m not happy with their choice either but the response is irrational. That’s the last minute I waste on this topic until the election is over

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deleted -8 points ago +3 / -11
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AlFreeman 3 points ago +5 / -2

If they backstab us, you're damn right. We arent canceling them, they canceled us and now we stop being their customers. We aren't trying to get them fired or ruin their lives.

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EnigMirage 0 points ago +2 / -2

"on our side". lol.