Psychology teaches us that an organism will seek out pleasant stimuli and avoid painful stimuli. Now, substitute "ideas" for "stimuli." And you have the following axiom:
A person will seek out pleasant ideas and avoid painful ideas.
Now you see why garbage like "black lives matter" sells. It's painful to accept that your shitty situation is mostly your own doing. Why not blame someone else, and avoid that painful idea?
Start thinking of ideas as stimuli. Nothing more.
Psychology teaches us that an organism will seek out pleasant stimuli and avoid painful stimuli. Now, substitute "ideas" for "stimuli." And you have the following axiom:
A person will seek out pleasant ideas and avoid painful ideas.
Now you see why garbage like "black lives matter" sells. It's painful to accept that your shitty situation is mostly your own doing. Why not blame someone else, and avoid that painful idea?