Memes are also nearly impossible for them to censor. If you notice, places like facebook now "shotgun ban" memes, and will flag and moderate them before anyone actually reports them. Best example is pepe. You can draw pepe a million different ways, and there are millions of us that understand the intrinsic message.
Memes reach people effectively. They're designed to be easily digested, and people enjoy laughing, which adds to the effectiveness.
It's kind of like how Trump speaks slowly and clearly. He reaches the largest possible audience by making it easy to digest.
Memes are also nearly impossible for them to censor. If you notice, places like facebook now "shotgun ban" memes, and will flag and moderate them before anyone actually reports them. Best example is pepe. You can draw pepe a million different ways, and there are millions of us that understand the intrinsic message.