Gamestop was the perfect company to expose this fraud because they are everywhere and people think Blockbuster when they think Gamestop. If this was a one and done event, it worked. Whatever regulations they put in place, the secret is out. Without this event, I would have never learned about how short selling worked and how effective it is. That was truly brilliant.
Comments (28)
sorted by:
This resonated with a very specific demographic. If this had been a distributor of plumbing parts it would not have had the same impact. The fact that it dealt with video games, and it was a trading app that screwed them over. This targeted a younger crowd and it was just what they needed.