The only soft drink or bottled water I drink is Coca-Cola. It has been this way for about 40 years. Great Products.
I support you in your goals. Your most recent goal of becoming less white is admirable. Good Job! And, I am all in on helping you achieve this goal.
As a caucasian, aka white person, I will never purchase or consume your products ever again. You don't have to worry about being to white because I am 100% out. You are already a little bit less white than you were a minute ago.
I hope that all of the other white people in the United States of America walk away from you and your products.
Well — for the boycott to be successful Coke needs to loose millions of customers so that it really hits their bottom line. The largest shareholder of Coca Cola is Warren Buffet so it needs to hit hard and fast so he feels the loss of whiteness as a loss of his coveted green.