Why do you assume they'll go to that level? They're going to keep good quality beans and make chocolate, without the cost of all the middle men. They should be able to produce high quality at a good price. Coffee used to be mostly exported to companies who marketed the beans as their own brand. Now you can buy from all over the world, the local company's product.
I bet this will fail wildly.
Lot more to making top quality chocolate than having the beans. You got sand and yet you are not making microchips Ghana?
Why do you assume they'll go to that level? They're going to keep good quality beans and make chocolate, without the cost of all the middle men. They should be able to produce high quality at a good price. Coffee used to be mostly exported to companies who marketed the beans as their own brand. Now you can buy from all over the world, the local company's product.