Door knocking and sign waving is good. Social media only reaches a small percentage. The Democrats in my county have access to an Obama database with addresses, emails and phone numbers for everyone in the county. They use big Democrat money to gain access to the database and that’s how they beat the majority of our GOP candidates. Find someone in power to gain access to a similar list from the city or county server and share it with GOP candidates.
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There’s an office in St. Petersburg, FL. The Democrats go there with close to 100K each. The candidate pays the money to the firm. The firm takes it from there. All the work is done for them blasting every person in the city/ county. The Democrat candidate sits back and wins.