Segway spent $100 million in research to make its transporter. Chinese rivals stole their IP and put them out of business by undercutting them, because they didn't have the same overheads or sunk costs.
Ninebot, one of those Chinese firms, eventually bought Segway for pennies on the dollar.
Segway spent $100 million in research to make its transporter. Chinese rivals stole their IP and put them out of business by undercutting them, because they didn't have the same overheads or sunk costs.
Ninebot, one of those Chinese firms, eventually bought Segway for pennies on the dollar.